NNBA 2023 Conference

Non-Member Pricing
Member Pricing


Translating Your Nursing Expertise into an Education BusinessNursing Expertise
by Louise Jakubik, PhD, RN, NPD-BC, CSP®


This pre-conference is designed for future and existing nurses in business who aim to translate their existing nursing expertise into nursing education solutions. Nursing education products and services can be a fun and profitable add-on to an existing business or can be a stand-alone business. We will identify your niche education business focus, review business foundations and keys to success, explore product and service offerings for nursing education businesses, and identify unique issues for nursing education businesses. Whether your goal is to make some extra money in a side hustle, replace your current job, or add education products or services to an existing business, this session is for you!

During this pre-conference seminar, you will learn:

  • Clarify your nursing education business focus/niche
  • Explore market place need and opportunity for your nursing education business
  • Identify various revenue streams from side hustle, add-on or a stand alone nursing education business
  • Identify the keys to success in a nursing education business

About Louise:

Dr. Louise Jakubik is a million-dollar nurse who has grown a successful nursing education business. Almost 20 years ago, she started her business with one narrow niche and a single presentation. Today, Louise’s business has grown exponentially to include 3 niche areas that form the basis for an education empire that generates 7 figures annually providing over 25 different proprietary live courses, over 200 different proprietary e-courses, over 40 independently published book titles, and a cloud-based mentoring software program platform for hospitals. Louise has demonstrated in her own business, the power of building a business that is highly niched with multiple, diverse revenue streams serving customers within that niche.