NNBA 2024 Conference

Non-Member Pricing
Member Pricing


Caregiving EmpirePRE-CONFERENCE (Afternoon)
How to Build a Caregiving Empire: Assisted Living, Care Homes, Geriatric Wellness & Home Care
by Stella Nsong, RN, CMC, CDP, LTCP


Every 24 hours, every nurse gets a brand new opportunity to become a millionaire in the caregiving industry. How? Because every twenty fours hours ten thousand baby boomers become senior citizens. The need for resources, programs and senior care services presents a lucrative and rewarding opportunity for nurses. In this half day workshop, attendees will explore the caregiving industry and discover how to build a caregiving empire regardless of the size of the start up capital. If you want to find a business model that is supportive of your situation, the caregiving industry has a few options for you. Come to this workshop and explore your options, income potential and possibilities.

During this pre-conference seminar, you will learn:

  • The income and profit potential of an assisted living facility, a care home, an independent geriatric wellness practice and a home care agency
  • The ten simple and actionable steps for building a caregiving empire without stress and overwhelm
  • A process and profit road map for launching a caregiving enterprise within 90 days

About Stella:

Stella Nsong is popularly known as the ELDER CARE CLIFF EXPERT. Her mission is to help every nurse to succeed in entrepreneurship. Her vision is to build the bridge that will help America transform the elder care cliff through successful home and community based caregiving, elder care work place programs and long term care policy development.

With three decades of experience, she is a best selling author, mentor in entrepreneurship, elder care columnist and a hands-on nurse entrepreneur of her own elder care enterprises. She has been featured in the US News and World report for her contribution to the enhancement of the lives of older adults.

Stella Nsong is the facilitator and chief mentor of the Launch Your Agency In A weekend & the 100 Nurse Millionaires Challenge. Through her mentorship, writing, and workshops, she helps nurses discover hidden opportunities, uncover their strengths, monetize their passion and design businesses they love so that the nurses can reclaim their lives, learn to love their careers again, help America make caregiving a gratifying experience, get paid for what they are worth and support the greatest art of love the she calls CAREGIVING.